Introducing The Wet Seal Collection

Via Affordable Fashion:

It's a phenomenon. The new trend of affordable fashion outlets producing their very own eponymous brand of clothing "high end" clothing. First Forever 21, gave us TwelvebyTwelve and later announced that they would be expanding their retail outlets and now Wet Seal has introduced "The Wet Seal" Collection which is now only available online and at select stores.

As a retail savvy consumer, I understand that this is simply a ploy to get us to think that we're buying something better than what it actually is. Wet Seal and high end are still virtual antonyms, but I appreciate the effort. Plus, the clothes are pretty cute. Here's a sneak peek.

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